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By using Cryptologi.st you are agreeing to our terms and conditions. Cryptologi.st provides general data charts only and they are not investment advice.
Table of Contents
Ultra is a blockchain gaming distribution company with a mission to break the monopoly on PC gaming currently held by Steam. Ultra implements superior features and creates new opportunities for developers and gamers with blockchain technology.
Ultra blockchain was also created to disrupt two of the largest industries with high growth potentials:
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Ultra was founded by David Hanson and Nicolas Gilot. The founders have lived and developed gaming companies in China for more than eight years.
It is particularly relevant to Ultra’s vision to become the next Steam, as 19% of Steam’s current traffic comes from China.
Ultra’s team members have previously held positions at Microsoft, Apple, Ubisoft, Logitech, Unity, and other tech and gaming giants.
David Hanson was the CEO of the million-dollar Chinese console Xiaobawang; Nicolas Gilot has a gaming consulting firm that worked with large gaming corporations to help them earn more capital in their games.
An example of Gilot’s clients is the Chinese gaming corporation Tencent Games, which developed Honor of Kings in 2017. The game became the most popular and highest-grossing game of all time and surpassed $10 billion in total player spending.
Ultra’s CTO is Mike Dunn, who helped establish the World Wide Web itself, and was previously the CTO of Dell Inc. and Time Warner Corporation.
Last but not least, Edward Moalem, the CSO of Ultra, has previously held the Senior Director position at both Apple and Google. He also founded SKYY Vodka!
The gaming industry is dominated by a handful of large corporations that act as middlemen between game developers and gamers. In the PC gaming industry, Steam, Epic Games and Origin control the market through their platforms.
These platforms take a 30% revenue cut from each game sold, meaning most money made by game developers doesn’t go to themselves but goes to the intermediaries or social networks, such as Twitch or YouTube.
Many developers struggle to make a living out of their profession in this monopoly-ish model. The ones who disagree with this revenue system would have to self-publish, which often falls short of providing a convenient user experience.
Moreover, gamers are trapped in these distribution platforms, and not only can't they take their purchased games to another platform, but they aren’t able to resell them.
The gamers’ only available options on these platforms would be to sell their entire accounts or keep all of their games even if they haven’t played them in ages.
Ultra addresses these struggles and provides a distribution platform and a secondary marketplace for PC games:
All gaming marketplace giants, i.e. Steam, Google and Apple, take a 30% commission fee from the game developers for each game sold. Ultra plans to overtake and become the next Steam.
So, for it to be able to do so, it would need a way to incentivise both developers and gamers to use Ultra instead of all the other platforms.
Ultra found out what developers were missing in the gaming industry and gave them what they wanted. Some of Ultra’s features for developers are as follows.
Ultra incentivises players to use their platform for gaming via the play-to-earn system. They’ve also implemented various features to enhance the gaming experience, both fun-wise and money-wise.
As included in Ultra’s whitepaper:
“Our opt-in system allows users to authorise ads and receive a share of the revenue. This revenue is automatically deposited in their Ultra coin wallet.”
Ultra has built its own blockchain with EOS technology called EOSIO, and its architecture has been modified to fit the needs of Ultra. The core features and capabilities of the Ultra blockchain are:
Ultra coin (UOS) is an ERC-20 standard token, with a maximum supply of 1 billion UOS, of which 303 million (30%) are currently in circulation.
UOS is the token for every game launched on Ultra. For example, if you create a game optimised for the Ultra platform, you’ll need to use UOS as your in-game financial system. It means that all usual gaming payments like purchasing games, paying subscriptions, or reselling assets are done with UOS.
The Ultra coin doesn’t come with transaction fees and account-creating fees, meaning that there are no micro-payments or burning mechanisms that would cause UOS to go back to the treasury.
Ultra coin was launched via private funding and an IEO (Initial Exchange Offering). UOS’s IEO was launched on Jul 16, 2019, with an initial price of $0.05. Out of 1 billion available UOS tokens, 10% was available for sale, and the IEO reached its goal of raising $5 million successfully.
Ultra coin distribution portions are as the following pie chart depicts.
Ultra’s roadmap indicated that Ultra aims to bring fresh features to enhance its ecosystem. Ultra plans to host tournaments to reward the best players and provide a launchpad for smaller games and NFT collections so that the project would be marketed to a bigger audience.
Ultra will also host its own unified marketplace with all NFTs across all games on the platform available in it. Moreover, developers and gamers will receive their UOS coins more quickly, so they can reinvest the coins.
The upcoming features stated in Ultra’s roadmap are:
For staking and claiming UOS rewards, take the following steps:
The best wallets to store the Ultra coin are:
You can buy Ultra coin on Uniswap, KuCoin, Gate.io, Bitfinex, Huobi Global and Bitrue exchanges.
Ultra is a PC game distribution platform that addresses the issues in the mainstream gaming industry and how it has become a monopoly for large corporations, but developers struggle to make a living.
Ultra has superior features compared to the existing gaming distribution platforms, such as Steam or Epic Games. It provides developers with new income streams and allows gamers to access a secondary marketplace.
Ultra coin makes it all possible, and all payments on the Ultra blockchain are done with the UOS coin.
Congrats! You’ve learned a lot about the Ultra coin and platform so far. Now, let’s answer some FAQs and sum up this astounding project.
Ultra is the direct competitor of Steam and plans to overtake Steam by offering superior features.
There will be a total of 1 billion UOS tokens, of which 30% (303 million UOS) are in circulation.
Ultra runs on its own blockchain, the EOSIO blockchain, which is based on the EOS technology and has been modified to suit Ultra’s ecosystem.
Ultra is currently not available for purchase on Binance. However, there’s a high chance of being listed in the future when the project is more mass-adopted.
Ultra is currently not listed on Coinbase, but it probably will be in the future. As the project grows, more exchanges will be listing the Ultra coin.